VijayBharadwaj

I think about businesses from first principles.

Built consumer AI for 2 years at .

Now Head of Growth at Social Capital, a virality-as-a-service agency.

A virality-as-a-service agency.
We're building the Context Company. The first product is an iOS app that captures life ambiently and uses that to build a deeply personal life companion.
Defined the brand end-to-end. My hand behind the icon, the name, the storytelling. Leading novel human-AI interaction paradigms and the creative growth engine. Check out our films and this cheeky tabloid we flung across SF.
Ask AI, wherever you are on the browser, with ⌘M. With features, pricing pivots and UX intervention, scaled Merlin to $2M ARR and Snapchat-level retention.
Shipped Crafts, Projects (now with Sharing), Save to Merlin, Deep Research, Wallflower App amongst other things. A lot of work towards free-to-paid optimization: top-ups (5% MRR uptick), pricing pivots and conversion nudges. Emergency clutch designer. Individual with conviction and taste.